New study from Ipsos pegs home Internet access among Canadians at 82%, a 6% increase from the second quarter of 2008. Frankly I am surprised that it is that low, given the importance of being able to get online. The digital divide lives. I wonder how this compares internationally?
Anyhow, here’s an interesting tidbit on the ways we use to access the Internet:
Dial-up access is in the last stages of use as only 8% of Internet-enabled Canadians access the Internet through this method, while about eight in ten are using some form of high speed access. Interestingly, there has also been a rise in the last 18 months of an ‘other’ category – widely suspected to be Mobile Broadband Sticks, Netbooks and Smartphone users.
So if dial-up is at 8% and broadband use at about 80%, this means that access via smartphone/netbook/Internet stick must be over 10%. In Canada, it looks like mobile internet access has surpassed dial-up.